Strategy Execution University

Jeroen de Flander - The Art of Performance
Jeroen de Flander - The Art of Performance

The Strategy Execution Canvas

The Bad Guys – a People View in Strategy Execution

The Bad Guys – a People View on Strategy Execution

If we aspire to get a better return from our strategy, we don’t only need a process, but also a clear insight into the human dynamic behaviors impacting strategy execution and how to deal with them. If we want to execute strategy successfully, we have to navigate 7 powerful people dynamics—the bad guys.

  1. If we want people to understand our idea, we have to overcome the Curse of Knowledge
  2. If we want people to make the right choices, we have to combat the villain Decision Paralysis
  3. If we want to keep the core of our idea visible, we have to fight Message Distortion.
  4. If we want others to challenge questionable decisions, we have to circumvent Mitigated Speech
  5. If we want the whole team to perform at peak level, we should tackle Golem
  6. If we want to speed up decisions, we should reduce CO2mplexity
  7. If we want people to keep pushing our idea forward, we have to outwit Willpower Depletion

Key Point

7 bad guys offer us an insight into the strategy execution people challenge and how to overcome them.